IHSAA Approves Personal Branding Activities (PBA)
By Chris Enyeart | May 5, 2026 9:21 AM
The IHSAA Board of Directors approved Personal Branding Activities (PBA) for student-athletes. Please see the attached flyer and full release from the IHSAA. This is not effective until the 26-27 school year. We are still waiting for further guidance on how this is to be tracked via the athletic office. Questions are to be directed to LCHS Athletic Director, Mr. Chris Enyeart, cenyeart@lcscmail.com. IHSAA Press Release: https://www.ihsaa.org/sites/default/files/documents/050426.Board_.pdf
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